L.A. County Launches Anti-Hate Campaign
Los Angeles County has launched a new public relations campaign aimed at combatting hate crimes. The “L.A. vs Hate” initiative was unveiled by the Los Angeles Board of Supervisors, the LA County Department of Workforce Development, Aging and Community Services (WDACS), and the Commission on Human Relations. The county is commissioning local artists to create projects and social media content and reminding residents to report any hate crimes to 211.
As part of the initiative, the team has provided animated GIFs that can be shared to social media, available here. A new photo display called the “Los Fotos Project” in Boyle Heights is also showcasing hate crime victims in a poignant way.
“This work preceded recently elevated demands for racial justice and aligns with the County’s current efforts to establish an antiracist policy agenda. The L.A. vs Hate initiative provides every Angeleno with tangible actions to undertake if they witness or are victimized by a hate crime or bias-motivated incident,” said Supervisor Mark Ridley-Thomas.
Sheila Kuehl and Janice Hahn made note of increased attacks motivated by race, sex, or religion. Since the coronavirus pandemic, hate crimes against Asian Americans have become a particularly glaring problem.
“In Los Angeles County, there is no place for hate. Now more than ever, we must all work together to combat the pandemic and take care of one another. The alarming spike in hate incidents in our County, particularly aimed at our Asian Pacific Islander communities and communities of color, requires a robust and creative response. That’s why I am proud of the LA vs Hate campaign’s innovation for partnering with local artists and organizations like Las Fotos Project to perform art interventions and produce marketing materials which aim to combat hate,” said Supervisor Hilda L. Solis.
Kathryn Barger called it a duty and privilege to join her colleagues in combatting hate.
Read more at Public CEO.